A dimensional identity.
o|x Studio is a group of architects and designers dedicated to crafting inspired spaces and objects. Fervent believers in organic architecture (the harmonious integration of space and form), they demanded that their brand ID reflect such thinking. To that end, we creatively found ways to thread the concept of integration into as many of their identity tools as possible. Careful consideration was given to three-dimensional form in the shape of business cards that create spaces, an overview book that operates as a standalone object and an expandable container for case studies.
“It was paramount that we find a group with a philosophy and an aesthetic that reflected our own. That's why Pryor Design was the right fit. Working with their team to build our identity was creative, collaborative and consultative at the same time.” Andrew Hauptman, AIA, CDT, LEED AP